Competing for Customer Attention? You Should be Competing for Their Affection.
Every emotional connection you make with a customer has a ripple effect that extends to nearly their entire network. Starting today, connect with them in more meaningful ways to build brand advocacy.
Our latest ebook, Brand Advocacy and the Emotionally Connected Customer, shows you how to create brand advocates by:
- Making people care about your brand
- Personalizing the impersonal
- Building trust to inspire action